Direct answer: Managed Shopify server-side tracking costs $145/mo (Analyzify Standard) to $3,000/mo+ (Elevar Elite; Northbeam scales similarly). Cheapest managed entry points: Analyzify $145, Elevar $225, Northbeam ~$300; Triple Whale is GMV-based (scales with store revenue). None include server-side tracking on a free tier — the only $0 route is a self-built Make.com pipeline.
Shopify Tracking Tools
Live Pricing
2026, Updated Monthly.
One maintained, dated reference for what every server-side tracking and attribution tool actually costs this month — Elevar, Triple Whale, Analyzify, Northbeam. Current price per tier, what's included, and an honest note on where each paid tool genuinely beats the free build. Verified against vendor pricing pages; re-checked monthly.
What each tool costs right now
Entry price is the cheapest tier that includes real server-side Conversions API tracking — not a browser-only free plan.
| Tool | Entry (server-side) | Full range | Billing basis |
|---|---|---|---|
| Elevar | $225/mo Core — server-side tracking, 2 destinations | $225 – $3,000/mo+ | Flat monthly per tier + per-order overage; $125/mo per additional destination. No free tier on the June 2026 grid. |
| Triple Whale | GMV-based Priced on store revenue + package | GMV-based (free plan available) | Priced on annual GMV + chosen package. 12-month subscriptions; annual prepay gives two months free and locks your tier. |
| Analyzify | $145/mo Standard — server-side tracking + GA4 + Meta CAPI | $145 – $575/mo | Monthly or yearly (~25% off; Professional Implementation included yearly, $295 monthly). 2-year price lock. No free tier. |
| Northbeam | $300/mo Entry — scales with ad spend | $300 – $2,000/mo+ | Priced on monthly ad spend, not a flat fee. Sales call required for an exact quote. |
| Make.com self-build (CAPI Shield) | $0/mo Meta CAPI + Google EC, server-side | $0/mo | Free tier of Make.com (1,000 credits/mo) |
Figures cross-referenced against each vendor's pricing page and the dedicated Stack Architect breakdown linked in the tool name. Vendors change pricing without notice; this table is re-verified monthly and dated at the top. Spot an out-of-date figure? Tell us.
Every tier, and where paid actually wins
The honest part most comparison pages skip: each of these tools does something the free build genuinely cannot.
Before paying for any of them, it's worth knowing how big your actual gap is: the iOS attribution gap benchmark shows the sourced 20–40% of conversion signal the typical Shopify store loses — the problem all of these tools are priced against.
Elevar
$225 – $3,000/mo+Triple Whale
GMV-based (free plan available)Analyzify
$145 – $575/moNorthbeam
$300 – $2,000/mo+The free build that replaces the entry tier
For Meta + Google server-side tracking — the one feature most stores actually need — you don't need any of the tools above.
CAPI Shield routes Shopify order webhooks straight to Meta Conversions API and Google Enhanced Conversions through Make.com's free tier — the same server-side outcome as Elevar Core ($225/mo) or Triple Whale (GMV-based), at $0. It runs on 1,000 free Make.com credits per month and deploys in about 6 minutes.
What it doesn't replace: a managed analytics dashboard (Triple Whale), multi-touch attribution modelling (Northbeam), or done-for-you GA4 setup (Analyzify). If you need those, the paid tool earns its price. If you need accurate server-side conversions, the free build matches it.
How this page is maintained
- →Every figure is checked against the vendor's own published pricing page and our dedicated breakdown for that tool.
- →The page is re-verified monthly. The "last verified" date at the top reflects the most recent full check.
- →Where a tool prices by ad spend or revenue band rather than a flat fee, we show the realistic range, not a single number.
- →We note where each paid tool genuinely beats the free build, because a comparison that pretends $0 always wins isn't useful to anyone.
Stack Architect is funded by affiliate commissions and an optional $29 kit, not by the vendors compared here. We have no paid relationship with Elevar, Triple Whale, Analyzify, or Northbeam. About.
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Common questions
Which Shopify tracking tool is cheapest?
Of the managed paid tools, Analyzify at $145/month is the cheapest entry into server-side Meta and Google CAPI; Elevar's server-side plans start at $225/month (Core — the June 2026 pricing grid no longer includes a free tier), and Triple Whale uses GMV-based pricing. The cheapest option overall is a self-built Make.com pipeline at $0/month, which covers Meta CAPI and Google Enhanced Conversions but not a managed dashboard.
Do any of these have a free plan?
Some have a free tier, but those cover browser-side pixel tracking only — not server-side Conversions API events. For free server-side tracking you self-build it with Make.com (CAPI Shield) at $0/month.
Why does Northbeam cost so much more?
Northbeam is priced on monthly ad spend and sells multi-touch attribution modelling and media-mix analysis, not just a CAPI pipe. For stores spending heavily across many channels that's a different product class; for stores that only need accurate server-side conversions it's far more than required.